The JCDM Blog

  • Tips for Handling Burnout

    Let’s face it– we live in a society that pushes having a strong work ethic, which includes working long hours and trying to max out your productivity. Because we overwork ourselves so much, we’re prone to experiencing burnout. According to helpguide.org, burnout is “a state of emotional, physical, and mental exhaustion caused by excessive and…

  • How Your Business Responds to COVID-19 Matters

    With the emergence of the COVID-19 pandemic, brands around the world have had to adapt to the sudden changes brought on by the rapidly-spreading virus. Restaurants are exclusively offering pickup and delivery. Grocery stores have gone curbside. Office buildings have gone dark. How your business responds to COVID-19 says more about it than you may…

  • Going Remote: Tips on Working from Home

    In response to the pandemic sweeping the globe, businesses around the world have closed their doors and gone digital. Thousands of employees now find themselves working from home, and for some, the transition from office to online is anything but a clean break. The uncharted territory of remote work can be difficult to navigate. Luckily,…

  • PR Tips During the COVID-19 Outbreak

    Recently, COVID-19 (also known as the Coronavirus) has been causing many places all over the world to shut down. We’re being advised to stay at home in a hopeful attempt to slow down the spread. Many businesses are impacted by this change, and we want to provide you with some PR tips during the COVID-19…

  • What Makes a Great Website?

    Have you ever been browsing the Internet for something and stumbled across a website you just couldn’t tolerate? While website design may appear to be a simple concept, there’s actually many things that need to be considered. We’ve done previous blog posts about identifying when you should improve your website, but what the actual design…

  • Why PR Matters for Your Brand

    Every business, big or small, relies on public relations. Some may not even know it, but each interaction between company and customer impacts a brand’s relationship with the public. For many, the first thing that comes to mind when they think about public relations is propaganda peddled by a corporate machine: a one-way conversation. This,…

  • Client Stories: Creating a New Identity

    Shannon’s Brand Backstory

    When Shannon Sottile joined a fellow financial advisor’s office, they were joined together and shared the same identity. One year later, they realized that although they both had the same role as financial advisor, they had very different target markets they were passionate about working with.

    After the two collectively decided to disband,…

  • Our Favorite Super Bowl 2020 Ads

    While the Super Bowl is well known for the parties, gatherings, and team rivalries, it’s well known for one thing people otherwise typically hate: the commercials. Super Bowl season is the prime time for advertisers and companies to bring out their best campaigns. While many enjoy Super Bowl season for the obvious reasons of football,…

  • 5 Reasons To Be Thankful For Your Business

    Thanksgiving is a day of indulging in turkey, spending time with loved ones and of course, being thankful. Take a second to consider the things in your life that you’re thankful for. If you’re the owner of a small business, or simply an employee of a small business, have you thought about why you’re thankful…